The referral token (RefToken, REF) is the world's first decentralized marketing affiliate platform, which tracks, categorizes and pays affiliates in an independent way, and promotes online business in a transparent and decentralized way. RefToken eliminates middlemen (Google, FB) and the inefficiencies they bring by connecting businesses of all sizes with marketers around the world on a pay-for-performance benchmark, enabling businesses of all sizes to Democratization in deploying marketing campaigns. RefToken is primarily intended for merchants and affiliates in casinos, poker, prediction markets, ICOs, exchanges, and other high user value verticals.